Techie Traveler

With spring break season in full swing, we’ve noticed a flood of vacation pictures on our Facebook news feeds. While these exotic destination photos got us thinking about our next vacation, it also made us wonder how social media is changing the way people travel. To find out, we surveyed social media users to discover how they use technology before, during, and after their travels. Click on the infographic below to see the results.

Article by Sara

Hi, I'm Sara! I'm an intern for Lab42, working on PR, marketing and social media. As a contributor for the Lab42 blog, I get really excited whenever I come across a story about market research in the news. I also love to read about out-of-the-box social media campaigns. I'm currently a senior at Brandeis University in Waltham, Massachusetts majoring in Business and International Studies, and I spent last semester studying abroad in Copenhagen. Fun fact: In high school I was a coxswain on my school's rowing team.


  1. Hi there!

    Really interesting, just one doubt: the data refer to US internet users or worldwide?

  2. RobertKCole says:

    Are there sources for the stats?  Would be nice to have them listed in the footer of the infographic.

3 Trackbacks

  1. ANDO EXPERIMENTANDO » Como a Tecnologia Mudou o Modo Como Viajamos

    […] por Lab42 Por gaitha em 27 de mar, 2012. Sem experiências ← Sampa vs. […]

  2. Social Media beeinflusst Reiseverhalten | World of Sports

    […] Tags: Onlinebewertung • Reiseverhalten • Smartphone • social media 0 Hinterlasse einen […]

  3. Travel Technology [INFOGRAPHIC]

    […] 42 created this infographic to explain the types of technology people use when they […]

Leave a Reply

Your email address will not be published. Required fields are marked *