Redbox Game Rental Update

“Owned by parent company Coinstar, the DVD and game rental kiosk chain has been so disruptive in the entertainment industry that it helped Netflix hammer the final nail in Blockbuster’s coffin. Redbox has doubled its annual revenue year after year, cutting so deeply into Hollywood’s piggybank that several movie studios attempted legal action, eventually settling to impose a 28-day delay before new releases hit Redbox machines.

But that’s all old news. Last year, Redbox turned its sights on video game rentals in a big way and has shared some recent stats from that endeavor with GamesBeat, all of which we’ve put into this nifty (and exclusive) infographic for you:” (via VentureBeat)

Article by Sarah

Hey! I'm Sarah Ostman, an intern for Lab42. I work on marketing, PR and social media, but I'm slowly learning everything that goes into the market research business. I'm currently a sophomore at Syracuse University, studying public relations and information technology. I'm originally from Chicago (Lab42's home base!), am a little bit obsessed with the city, and hope to make it back after graduation!

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