Archive for the ‘SOCIAL MEDIA NEWS’ Category

2016 PRESIDENTIAL ELECTION: THE COUNTDOWN CONTINUES

With only six months remaining until the United States elects its next President, we have already seen one of the most drama filled election cycles in recent history. In the six months since our last research, the list of candidates has slimmed to five from the original nineteen, and we are starting to see more […]

HOW DO YOU GET MEDIA ATTENTION? USE DATA.

Recently, I saw an article on PRNewser that offered four ways to get reporters to read your email. The tips are certainly helpful, but once you’ve caught their eye, how do you get media attention for your clients? In other words, what type of content are reporters looking for? The answer is simple: data. Reporters […]

SUPER BOWL SOCIAL MEDIA TRENDS IN 2014

Whether you love the ads, the game, or the party food, Super Bowl Sunday is often one of the most highly anticipated days of the year. Despite our great expectations for what we thought would have been one of the best Super Bowls ever, the game itself didn’t really deliver. But that didn’t stop viewers […]

CRACKING THE CODE ON INTERNET PRIVACY [INFOGRAPHIC]

With the NSA leaks making headlines, consumer awareness is at an all-time high when it comes to internet privacy and digital security. In our most recent Lab42 study and infographic, we found that although consumers are nearly split on the debate between internet privacy and security, a slight majority (54%) said they would rather have […]

Social Media & The Changing News Industry

How did you hear about the Penn State scandal, Europe’s financial crisis or the Kim Kardashian’s divorce? Chances are it wasn’t from reading the newspaper. In fact, a recent Pew study revealed that 61 percent of Americans get their news online. Of those people, three-fourths read about the latest news stories on a social networking site or […]