Archive for the ‘Infographics’ Category

The Makeup of Millennials’ Beauty Routine

Posted by on May 16th, 2013 | No Comments

With summer just around the corner, many of us women change our beauty routine accordingly. I often spend less time getting ready so I can spend more time outside. I look for products with more SPF and focus less on heavier coverage with foundation and powder. And I’m not the only one! In our latest [...]

Inside the Money Mindset of Millennials

Posted by on April 23rd, 2013 | Comments off

Prior to Tax Day, we looked at Millennials’ habits and preferences when it came to filing their taxes. In our newest Lab42 market research study and infographic, we dove deeper into the money mindset of Millennials, gaining insight into their saving and spending habits overall. Among the highlights, we found that nearly 9 in 10 [...]

A Patient Look at Healthcare

Posted by on March 19th, 2013 | Comments off

In our latest Lab42 market research study and infographic, we spoke to consumers about their current healthcare habits and hiccups. With healthcare costs on the rise, many are forced to weigh several options and decisions, often in an effort to save money. For example, 43 percent have refused medication prescribed to them because it was [...]

Driving Home Car Buyers’ Frustrations

Posted by on February 26th, 2013 | 3 Comments

Today’s car buying consumers are faced with more decisions than ever: hybrid vs. gasoline;  2 door vs. 4 door; buying vs. leasing; American-made vs. foreign made cars. When you consider tech add-ons, the list grows even longer: keyless entry, GPS, blind spot sensors, rear-view camera, and so on. In our latest Lab42 study and  infographic, we gauged [...]

CLIENT SPOTLIGHT: ZOCALO GROUP

Posted by on February 20th, 2013 | Comments off

At Lab42, we are incredibly proud of our absolutely awesome clients and all the great work that they do. In this month’s client spotlight, we’re highlighting one in particular: Zócalo Group, a fellow Chicago-based company whose ultimate mission is to help their clients be recommended. Zócalo’s expertise is in helping drive consumer recommendations to their clients’ brands [...]

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