Americans and Valentine’s Day – How They’re Loving (or Not)

February 14 is right around the corner, so we here at Lab42 wanted to get a pulse on how people will be spending Valentine’s Day. Do they plan on spending it with a significant other? What gifts are they planning on buying? We ran a survey to 400 Americans asking them all about their Valentine’s Day plans – check out the infographic below.

(click image to enlarge)

About the Survey
This survey was conducted online via social networks from February 7th to February 9th, 2011 among 400 adults with even distribution across age groups and income levels. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated.  For complete survey methodology, please contact us at info@lab42.com.

Article by Jonathan

Jonathan is the VP of Product and Co-Founder of Lab42 Market Research. He's a market researcher, entrepreneur and is an advocate of the lean startup mentality. You can reach him directly at JPirc@Lab42.com . You can also find him Tweeting about all things Chicago - @JPirc

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